Mailchimp

Marketing, Automation and Email Platform

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Mailchimp - 30% off for 12 months

Mailchimp - 30% off for 12 months

Through FounderPass, you can get 30% off Mailchimp for your first 12 months, making it easier and more affordable to start building stronger customer relationships. For founders, this is not just a discount, it is an opportunity to access a platform that has been proven to help businesses grow revenue through smarter marketing.

Mailchimp is one of the most trusted email marketing and automation platforms in the world, now with SMS integration to help you connect with your customers across multiple channels. More than 14,000 businesses sign up to Mailchimp every single day because it strikes the right balance between simplicity and power. Whether you are sending your very first campaign or running complex automated journeys, Mailchimp gives you the tools you need to grow.

Why businesses love Mailchimp

Running a business often means splitting your time between product development, customer service, sales, and fundraising. Marketing can easily slip to the bottom of the list, yet it is essential for growth. Mailchimp simplifies marketing so that you can focus on running your business while still building meaningful connections with your audience.

With Mailchimp you can:

  • Create professional campaigns quickly. The drag-and-drop email builder makes it easy to design branded emails that look great on any device.
  • Automate your customer journeys. Set up flows to welcome new subscribers, follow up with leads, or re-engage past customers without needing to do everything manually.
  • Segment your audience. Target customers by behaviour, purchase history, or engagement so every message feels personal and relevant.
  • Combine email and SMS. Increase your open rates and conversions by reaching customers where they are most likely to engage.
  • Measure what matters. Track opens, clicks, conversions, and revenue attribution with clear analytics that tell you what is working and what is not.

Built for businesses of every size

Mailchimp is not just for established companies with large marketing teams. Early-stage startups use it to send their first newsletters and learn what resonates with their audience. Growing businesses use it to scale campaigns and experiment with more advanced features like A/B testing and dynamic content. Larger teams use its integrations to connect Mailchimp with e-commerce stores, CRM systems, and analytics platforms so that all marketing and customer data flows into one central place.

The platform also provides a free plan that includes the essentials for getting started, which is perfect for testing the waters. Once your business is ready to scale, paid plans unlock advanced automation, richer analytics, and more flexibility in how you engage your customers.

How to redeem your Mailchimp discount

It could not be easier to redeem your FounderPass discount. Simply head to the Mailchimp page through FounderPass, choose the plan that fits your business, and your 30% discount will be applied automatically at checkout. No codes are required, and you can start using Mailchimp straight away.

If for any reason your discount is nott showing, check that the promotion is still available and that you have selected an eligible plan. Mailchimp’s support team is always available to help if you run into any issues.

Making the most of Mailchimp

  • Use the free plan first if you are just starting out. This lets you experiment with sending campaigns and building your first audience before committing to a paid plan.
  • Make the most of automation. Even a simple welcome email sequence can increase engagement significantly compared to sending one-off newsletters.
  • Take advantage of seasonal promotions. Mailchimp occasionally runs extra offers that stack well with your FounderPass discount.
  • Explore integrations. Connecting Mailchimp with platforms like Shopify, Stripe, or your CRM will save you time and make your marketing smarter.

The bottom line

Mailchimp is built to help businesses grow through better communication with their customers. It combines the creativity of email campaigns with the precision of automation and analytics, giving you a clear path to building lasting customer relationships. By claiming 30% off your first 12 months through FounderPass, you can access a world-class marketing platform at a fraction of the usual cost.

For founders who want to spend less time struggling with marketing and more time building their business, Mailchimp is a clear choice.

Written by:
Max Bramwell
CEO of FounderPass®️
Last updated:
September 2, 2025
Max Bramwell is the founder and CEO of FounderPass, with over 20 years of experience as an entrepreneur, he's bootstraped, raised funding, grown and exited multiple businesses. Max launched FounderPass in 2020 to help fellow founders succeed whilst saving money, now every year our members collectively save millions.